Visible Energy, between Italy and Silicon valley

[paolo marenco]

Visible Energy Receives Top Energy Efficiency Award

EnergyUFO Power Center #1 among Italy'smost "eco-virtuous" products

PALO ALTO, CA AND ROME, ITALY -- December 2, 2010 -- Visible Energy, Inc., creator of innovative home energy management products and services, today announced its EnergyUFO Power Center received the prestigious Ecohitech award presented to the most "eco-virtuous" technology product.

The award was presented today to Visible Energy and Sorgenia, the Italian electrical utility for whom the EnergyUFO was originally designed. Sorgenia will begin offering the smart powerstrip to its customers beginning in early 2011.

"Sorgenia is honored to receive this award with Visible Energy," said Mr. Riccardo Bani, Sorgenia's General Manager. "Together, our companies will help Italian consumers see how their conservation efforts translate into immediate energy savings. We look forward to delivering the EnergyUFO to Sorgenia customers."

Sponsored by the Consortium Ecoqual'It, the Ecohitech Award has been given annually since 1998 and helps drive the development and acceptance of innovative technology solutions for saving energy. The award, Italy's first national prize for energy efficiency, was presented during the LUMEN Technology Forum conference today in Rome.

"This is a tremendous honor and I am grateful to receive it," said Marco Graziano, Visible Energy's founder and CEO. "Our work with Sorgenia has been rewarded and soon we will make this award-winning energy-saver available to hundreds of thousands of Italian families."

Visible Energy and Sorgenia were recognized for their "design and realization of a product that will lead to reduced environmental impact and CO2 emissions and increasing energy efficiency beyond what is required by national and international regulations."

Named for its unique and whimsical shape, the EnergyUFO is a Wi-Fi-enabled, four-outlet power management center. It is controlled using an iPhone, iPad, or iPod touch, which also display electric power consumption in real-time.

Visible Energy helps consumers save energy, reduce their carbon footprint, and stop wasting money. The company offers a unique family of energy management tools, including Wi-Fi-enabled electrical outlets, power strips, software, an online energy management portal for customers and mobile client software.

Customers use Visible Energy technology and services to see how current electricity usage compares to historic usage, observe how their power is being used, and learn how their conservation efforts save money by stopping energy waste.

Visible Energy’ s products can be controlled using a programmed schedule for turning outlets on and off at preset times or switched on-demand by the customer. Visible Energy will add demand response capabilities that, at the customer's option, will allow specific outlets to be controlled by signals from the electric company during times of high demand. Scheduling power usage to avoid peak demand could become a big money-saver for many customers.

About Visible Energy

Visible Energy’s mission is to empower consumers to reduce their electricity usage by showing them in real time how much they’re using and providing easy ways for them to cut their consumption.

Visible Energy Inc. was founded in 2008 and is headquartered in Palo Alto, California, inside Silicon Valley and close to Stanford University. Founded by a team of successful technology entrepreneurs, Visible Energy is currently in private trials of its products and expects to have customer and distribution announcements during the second half of 2010.

About Sorgenia

Sorgenia is the top private operator in Italy in the domestic electricity and natural gas market. Founded in 1999 by CIR, the majority shareholder of the company, and by the Austrian utility Verbund, Sorgenia is an integrated energy provider, active in the areas of sourcing, sales and supply to all client types, both in the electricity and the natural gas segment.

In the electricity sector, Sorgenia is the fifth producer in Italy with an installed capacity of approximately 3,800 Megawatts (MW), plants under construction for over 800 MW and approximately 560 thousand clients.

The company is particularly active in generation from renewable sources, especially photovoltaic and wind. In the gas sector every year Sorgenia buys 2 billion cubic metres to sell to its clients and 3 billion cubic metres for its own production plants (5 billion by 2012). In 2009 Sorgenia reported revenues of approximately 2.3 billion euro and net income of 66.9 million.

Contact Information

Marco Graziano, CEO
Visible Energy, Inc.
2666 East Bayshore Road
Palo Alto, CA 94303 USA
Phone: [phone]
Email: [e-mail]
Web: www.visiblenergy.com

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